{"id":3242,"date":"2025-08-25T09:29:54","date_gmt":"2025-08-25T12:29:54","guid":{"rendered":"https:\/\/staging.facilita.uappi.com.br\/o-que-e-carga-ga-e-como-usa-la\/"},"modified":"2026-01-15T10:41:44","modified_gmt":"2026-01-15T13:41:44","slug":"o-que-e-carga-ga-e-como-usa-la","status":"publish","type":"post","link":"https:\/\/helpcenter.uappi.com.br\/en\/o-que-e-carga-ga-e-como-usa-la\/","title":{"rendered":"O que \u00e9 Carga GA e como us\u00e1-la?"},"content":{"rendered":"<p>O m\u00f3dulo de Carga GA \u00e9 utilizado quando pedidos foram realizados sem traqueamento. Ele permite adicionar manualmente o UTM Source e o UTM Medium de origem aos pedidos, mesmo ap\u00f3s o fechamento, incluindo aqueles feitos de maneira org\u00e2nica.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Acesso<\/h3>\n\n\n\n<p>Para enviar o UTM Source e Medium, acesse <strong>Pedidos &gt; Carga GA<\/strong>.<\/p>\n\n\n\n<p>Na listagem da p\u00e1gina, voc\u00ea pode:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Visualizar os pedidos realizados na loja<\/li>\n\n\n\n<li>Ordenar por n\u00famero do pedido<\/li>\n\n\n\n<li>Buscar por um pedido espec\u00edfico<\/li>\n\n\n\n<li>Aplicar filtro de data para exibir pedidos de um per\u00edodo determinado<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Entendendo os par\u00e2metros UTM<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>UTM Medium:<\/strong> indica o meio ou local onde o link foi compartilhado. \u00c9 importante porque uma URL com par\u00e2metros UTM pode ser compartilhada em diferentes meios dentro da mesma fonte.<\/li>\n\n\n\n<li><strong>UTM Source:<\/strong> define a fonte do tr\u00e1fego, geralmente preenchida com o nome da rede social ou website onde o link foi usado.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Gerando a carga GA<\/h3>\n\n\n\n<p>Para gerar a carga GA:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Preencha os campos <strong>UTM Source<\/strong> e <strong>UTM Medium<\/strong><\/li>\n\n\n\n<li>Clique em <strong>Gerar carga<\/strong><\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">D\u00favidas?<\/h3>\n\n\n\n<p>Para ver mais conte\u00fados sobre a plataforma da Uappi, acesse nossa <a href=\"http:\/\/helpcenter.uappi.com.br\/en\/\">central de ajuda<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>O m\u00f3dulo de Carga GA \u00e9 utilizado quando pedidos foram realizados sem traqueamento. Ele permite adicionar manualmente o UTM Source e o UTM Medium de origem aos pedidos, mesmo ap\u00f3s o fechamento, incluindo aqueles feitos de maneira org\u00e2nica. Acesso Para enviar o UTM Source e Medium, acesse Pedidos &gt; Carga GA. Na listagem da p\u00e1gina, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27],"tags":[64,73,51],"modelo-negocio":[2,4,3,360],"plataforma":[361,5],"class_list":["post-3242","post","type-post","status-publish","format-standard","hentry","category-pedidos","tag-pedidos","tag-plataforma","tag-uappi","modelo-negocio-b2b","modelo-negocio-b2b2c","modelo-negocio-b2c","modelo-negocio-todos","plataforma-todos","plataforma-uappi-v2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O que \u00e9 Carga GA e como us\u00e1-la? &#8211; Uappi Helpcenter<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/helpcenter.uappi.com.br\/en\/o-que-e-carga-ga-e-como-usa-la\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que \u00e9 Carga GA e como us\u00e1-la? &#8211; Uappi Helpcenter\" \/>\n<meta property=\"og:description\" content=\"O m\u00f3dulo de Carga GA \u00e9 utilizado quando pedidos foram realizados sem traqueamento. Ele permite adicionar manualmente o UTM Source e o UTM Medium de origem aos pedidos, mesmo ap\u00f3s o fechamento, incluindo aqueles feitos de maneira org\u00e2nica. Acesso Para enviar o UTM Source e Medium, acesse Pedidos &gt; Carga GA. 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